Why

Eye Am

Eye Am sees things differently and offers an innovative concept. With its ultra-technological approach, innovative personalized care and distinctive products, the company stands out for the collaborative spirit of its team members, for the greater benefit of its customers.

You are at the heart of our concerns, and we make every effort to make your visit to Eye Am a unique experience. The team wants and strives to maintain the highest standards of quality. Our goal: to leave you so impressed that you’ll recommend our services without us even having to ask!

Personalized, cutting-edge, comprehensive care

To offer you the right care or the right products, we take the time to listen to you and understand your reality. Our expertise and state-of-the-art equipment enable us to arrive at a clear diagnosis and precise recommendations. We explain, in simple language, the various solutions to your oculovisual and medical-aesthetic problems, with the utmost respect for your tastes and budget. You benefit from fast, comprehensive service based on your real needs.

Distinctive products

Our products reflect who you are. They have personality. That’s why Eye Am has chosen to categorize frames by personality rather than brand, making it easier for you to choose. Regardless of trends, we always have frames and lenses that combine aesthetics and comfort. We work exclusively with partners who are committed to the quality of their products. In fact, more than 60% of our frames are produced by independent designers and workshops rather than industrial manufacturers.

Our mission

Offer a patient experience that stands out by:

Our vision

To offer the most daring and innovative optical experience in Quebec, while integrating state-of-the-art medical-aesthetic care for complete well-being.

Authenticity Know-how Respect Generosity Passion Audacity
Authenticity Know-how Respect Generosity Passion Audacity

Our founders

Lucie Laurin

Optometrist O.D., M.Sc.
Co-owner and President, Eye Am Eye Care & Medical Aesthetics

A graduate of Université de Montréal (O.D. in 1986 and M.Sc. in 1990), Lucie is passionate about innovation in eye care. As President of Eye Am, she puts her expertise and leadership to work for patients, offering them cutting-edge visual solutions while creating a unique experience.

With a background as a professor at the École d’Optométrie, vice-president of the Ordre des optométristes du Québec and executive vice-president of IRIS, Lucie embodies a commitment to providing the best care and raising the standards of the profession. She works with a multidisciplinary team to enhance optometric practice and improve the visual health of every patient.

Liane Laurin

General Manager, M.Sc.
Co-owner, Eye Am Eye Care & Medical Aesthetics

A graduate of Université de Montréal in mathematics and statistics (B.Sc. in 1991 and M.Sc. in 1995), Liane is responsible for the company’s key functions, including operations, human capital and marketing.

Her mission: to ensure that business strategy is translated into operations.

With a wealth of experience in strategy and project management in the pharmaceutical and optical sectors, she transforms strategies into concrete projects.

With a passion for people, a talent for numbers and a rigor without name, she nurtures strategic thinking, makes it concrete within Eye Am and makes it perceptible to customers and partners.

François Piuze

Optometrist O.D.
Co-owner, Eye Am Eye Care & Medical Aesthetics

François Piuze has been practicing optometry since graduating from the Université de Montréal School of Optometry in 1994. His career has developed mainly in collaboration with ophthalmologists in multidisciplinary clinics and in the field of refractive surgery.

Since 2016, he has been a clinical trainer and co-owner of Eye Am clinics, where he specializes in the management of ocular surface diseases and the fitting of specialty contact lenses, playing a key role in the development and integration of the most innovative approaches in advanced eye care! At the same time, he works as a speaker and consultant for innovative companies in these fields.

A bird's eye view

to the community

As a Quebec-based company sensitive to local success, we believe it’s important to support our home-grown talent. Eye Am is sponsoring two athletes to foster a love of sport among young people. We are proud to financially support Pierre-Luc Poulin, speed kayaker and Olympian at the Paris 2024 Games. We also support Club de soccer Boucherville and Club Vélo Dorval.

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